Sustainable Innovation and Consumer Dynamics: A Study Amongst Millennials and Gen Z on Socially Conscious Functional Food in The Health-Conscious Digital Era across India

Dr. Soumi Ray, Sneha Chatterjee, Anupa Ray

Institutional Investors as Corporate Monitors: A Systematic Literature Review of Corporate Governance

Kapil Soni, Dr Niraj Gupta

Evolution of Affordable Housing Research: Evidence From A Systematic Bibliometric Analysis

Geeta Yadav, Dr. Naveen Kumar

Digital Finance as A Catalyst for Sustainable Banking: Deconstructing the Nexus between Fintech Adoption and Environmental, Social, and Governance (ESG) Performance

Dr. Swati Jain, Dr. Suman Gulia, Dr. Deepa Sharma, Dr. Arpita Basak, Ravinder Singh

Consumer Decision-Making in Supplementation: A Systematic review using the health belief model

Eshani Sadhukhan, Dr. Soumik Gangopadhyay, Dr. Shuvendu Chakraborty

Beyond Convenience: How Instant Gratification and Economic Considerations Shape Quick Commerce Adoption

Maya Vimal Pandey, Ashish Awasthi, SM Fatah Uddin

A Bibliometric Review of Consumer Engagement Behaviour: Research Trends and Scholarly Impact

Mirudula A T, Sowmiya V, Dr. R Initha Rina

Avatar‑Sustainability Nexus: How Metaverse Avatars Nudge Generation Z toward Sustainable Consumption

Alain Monica George, Dr. Rupa. R

Decoding The Theoretical Underpinnings and Nomological Network of Green HRM and Employee Green Behaviour: A Comprehensive

Review of Literature

Soumya Tiwari, Aman Maheshwari