Volume 16 | Special Issue 05 | July 2023

Theme: RECENT DEVELOPMENT IN CORPORATE WORLD AND BIG DATA ANALYTICS

Guest Editors: Dr Sonu Dua, Dr Sakshi Dua, Dr Pawanpreet Kaur and Ankita Singh

A Conceptual Analysis of Strategic Business Benefits Of Employee Engagement for Organizations

Maharaja Kumar Gaurav, Dr. Pooja Jaiswal and Dr. Nidhi Sinha


A Conceptual Research on the Impact of Strategic Marketing on Consumer Impulsive Purchase Behaviour; In Special Context with the Case Study on IKEA, Hyderabad

Dr. Molly Chaturvedi, Dr. Simranjit Singh and Dr. Sonu Dua


An Empirical Study on the Influence of Demographic Characteristics on Consumer Behavior

Dr. Megha Upadhyay, Dr. Ashutosh Vyas, Dr. Nitin Rajan and Dr. Smita Wagh


Implications for Well-Being in the Digitally Transforming World: A Bibliometric Mapping

Surbhi Ghai and Jaya Bhasin


Transforming Administration Digitally: E-Governance as an Empowerment Tool - Prospects and Challenges

Pushpa Hongal and Yashpal Kshirsagar. IFS


Gen Z Online Shopping: Understanding Drivers of Repurchase Intention

Dr. Inderpal Singh and Shailey Singh


Analyzing Hospital Selection for Surgery: A Comprehensive Evaluation Using the Analytic Hierarchy Process (AHP)

R Abishek Israel and Dr. Shwati Sudha


Analysing the Impact of Technical Skills and Professional Experiences in Fostering the Growth and Development of Tribal Entrepreneurs

Kumar Gaurav and Dr. Akanksha Shukla


Dire Need for Legal Mechanisms to Tackle Growing Cyber Crimes in India and Abroad

Shantika Murdeshwar, Tejaswi R and Dr. Gururaj Phatak


Exploring the Relationship between Industry 4.0 to Industry 5.0 Transition Drivers and Organizational Effectiveness in the Healthcare Industry

Dr. Pooja Aggarwal


Examining Consumer Preferences for Shopping At Malls in Non-Metro Cities: A Study on Millennial Consumers

Dr. Rama Singh


Can Methanol be the Next Fuel Alternative in India? : Evaluating the Two Pillars of Sustainability (Planet and Profit)

Gaurav Kumar


Interrelationship of Big Five Personality Traits with Dark and Light Triad Traits: An Insight from Academicians

Ankita Singh and Dr. Shwati Sudha

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