Monthly Publication / Volume 16 Issue 43 February 2023

Discerning Hybrid Hrm Practices for Blue Collar Workers and Their Impact on Labor Productivity in Indian Manufacturing: A Mixed Method Study

Harshita Singh and Ajay Kumar Jain


An Introspective Study of Nalgonda Rythu Bazaar

M. Anuradha Reddy and Ravi Akula


Impact of Behavioural Finance on Investment Decision- A Study of Investment Behaviour in Mumbai Region

Kinjal Manani, Darshana Pednekar and Ajit Maurya


Impact of Circulating Capital Management on Liquidity and Profitability of Pharmaceutical Industry – A Case Study of Divis Laboratories Limited

Shrenika, Dr. Sathyanarayana Gardasu and Dr. Ramesh Safare


Assessment of Customers Brand Switching Behavior in Indian Cement Industry

Dr. Nanda Kishore Shetty


A General Overview of Strategic Techniques of Training and Development: A Study on Its Effectiveness with Reference to India’s Public and Private Sector Enterprises

Dr. Joseph Paul and Chandana Valluripalli

A Study on FDI Flow Trends and Patterns in India

V.V.L.Sameera and VS Sowmya Budampati


Leadership Transition in Different Eras of Marketing from 1950 Onwards

Ch. Priyanka, Dr. Y. Srinivasa Rao, B. Likhitha, B. Malavika and T. Priyanka


Analysing Industrial Web Sites Using Search Engine Optimization: Business Implications

Pappu Rajan A, Ravi Darshini A and Suganthi Pais A

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