The Role of Consumer Psychology in Shaping Whey Protein/Protein Bar Consumption Trends

Dr. Mishu Tripathi and Shubham Iyer

Assessing the Determinants of Banking Preferences and Customer Satisfaction: A Comparative Analysis of Digital and Conventional Banking Services

V.V.V. Achutamba and Dr. Ch. Hymavathi

An Empirical Study: From Margins to Management – Exploring Women’s Leadership in Hospitality and Its Role in Enhancing Employee Retention

P. Bhaswani and Dr. Ch. Hymavathi

Impact of Grievance Mechanism on Employee Job Satisfaction in Insurance Firms

Lakshmi. Vankayalapati and Dr. Ch. Hymavathi

Exploring Cultural Influences On Impulse Buying: A Case Study Of Retail Consumers

Narasimharao Vallabhu, Hemalatha Gurrala and Tadepalli Bindu Priya

An Empirical Study Of The Recent Trends In Green Finance In Selected Developed And Developing Countries

Dr. Akshay D. Damani and Dr. Latifa Fatnassi

Temple Tourism and Tourists’ Experience: An Analysis of Infrastructure and Amenity Perceptions

Dr. R.Renganathan

A SEM Approach to Understanding Investment Decisions among Information Technology Sector Professionals in Bangalore City

Dr. Chaitanya Kittur, Lakshmi SN and Dr.Jayalakshmi N A

Influence Of Public Service Advertising On Healthcare Awareness And Beliefs among Millennials

Pritam Roy, (Dr.) Dhananjoy Datta and Sreparna Dey

Investigating the Mediating Role of Mutual Fund Investment Behavior in the Relationship between Money Attitude and Financial Well-Being: An Exploration

Rinky Yadav